OctotooGlossary

Glossary

List of terms in a specific knowledge domain along with their definitions

Alphabetical (select one)

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Result: 3

Lead

A lead in marketing is a person who has provided personal contact details, for example through filling in a form on a website, subscribing to a mailing list or downloading informational material. The person has ...

Link Shortener

Link Shortener is a programme that transforms a long and confusing URL into a compact and convenient link that will be easy to share. It’s a must-have for sharing links on social media, SMS or ...

LTV

LTV (Lifetime Value) is the lifetime value of a customer. It is a metric in marketing that measures the expected profit that a company can get from a client for the entire time they are ...